Month: March 2018

GDPR & Direct Mail

How will the GDPR impact your marketing mix? No permission? No problem with customer campaigns According to a recent survey by the DMA1, most businesses these days have at least a general awareness of the GDPR; only around 1 in 20 say they are unaware of the new European General Data Protection Regulation. Moreover around …

Stannp API FAQs

1.   What is an API? API stands for Application Programming Interface. An API is a software intermediary that allows two applications to talk to each other.  In other words, an API is the messenger that delivers your request to the provider that you’re requesting it from and then returns the response back to you. More specifically, …

Guide: Exporting your e-commerce customers into your Stannp Account

Have you installed one of our e-commerce extensions? This article will guide you through the steps to sync customers from your online shop to Stannp. By the end you should have at least one group in your Stannp account that has at least one recipient.   If you do not have any groups in your Stannp …