We are pleased to announce we are PCI DSS compliant. This means we have strict policies in place to ensure any data processed with us is handled securely. Regular third party penetration tests are scheduled to run on our servers which check for vulnerabilities and make sure we keep our software up to date. You […]
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You may have noticed facts, figures, and statistics across Stannp.com. Our team believes passionately in the power of direct mail as a performance marketing, and critical communication, tool. We also believe that data proves this! Across the site we use statistics from two of the worlds mail market-leaders: The United States Postal Service (USPS) and […]
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Direct Mail Marketing is a way for companies to communicate with new and existing customers to increase sales. The basic premise of direct mail marketing is that the cost of the exercise is paid for by the incremental increase in sales and extra profit achieved. This is known as the “Return On Investment”. It is […]
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There are many different companies which offer direct mail services. Stannp.com for example is a web-to-print mail house which enables companies to send out their direct mail all from a simple web site. You can just upload your template creative and a set of data. You then review and approve the mail piece as a […]
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You might be thinking of running a direct mail exercise and unsure about how to work out what sort of response rates you are likely to receive. There are many variables when considering this but there are some good rules of thumb you can work to. If we assume that your product is competitively priced, […]
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