Category: News

January 2019 Round Up

2019 has kicked off with a bang for the team here at Stannp.com; here’s a roundup of events so far! UPS CASS Certification for the USA Are you sending Direct Mail in or to the USA? We are delighted to announce that Stannp is now US Postal Service CASS certified; giving you pinpoint accurate postal service throughout the …

 Proud to support the best of British Comedy

Stannp.com are proud to support the best of British Comedy by sponsoring the fantastic Comedy Poster Awards at the 2018 Edinburgh Festival Fringe. Now in it’s fourth year, the Comedy Poster Awards aim to celebrate the best artwork at the Fringe; with hundreds of acts and thousands of potential customers coming to the Fringe, having …

Response Rate Trends

Direct mail response rates took a tremendous leap in 2016 with a 5.3% response rate to house lists and 2.9% to prospect lists. These are the highest levels the DMA has tracked since 2003. For comparison, in 2015 the rates were 3.7% and 1.0% respectively. In 2010 it was 3.4% and 1.4%. Just like our …

Why Hybrid Mail is cheaper than Franking Machines

Hybrid mail in simple terms enables Stannp.com to produce mail which only needs one sortation for the Royal Mail to process it. Normal 2nd class mail sent using a franking machine requires 2 sortations. As such Royal Mail charge Stannp.com half the price to process the mail.  Stannp.com then pass this cost saving onto you …

Stannp.com Opens a New Office & Warehouse

We are delighted to show off our new office and warehouse and we had a bit of a party with clients & suppliers. We now have 8 digital presses, 3 enveloping lines and 2 guillotines plus a load of finishing equipment. We can produce a whopping 200,000 items per day.    

Angel Inn Case Study

Campaign The campaign was to promote a special offer to previous customers via a direct mail postcard campaign.   The promotion was selling a 3 night package in Jan/Feb/Mar. The hotel supplied a database 2700 contacts which Stannp.com cleaned and verified the data with its free internal algorithms. Stannp.com dispatched A5 duplex colour postcards on 300gsm …

eMail Opening Rates Are CRASHING!

eMail Service Providers are suffering from declining opening rates around the world because of a simple and extremely effective rule anyone can set up. By simply creating an email rule where it looks for the word unsubscribe in the body text of any email it will filter 100% of your emails into the junk folder. …