Category: Uncategorised

We are PCI DSS compliant

We are pleased to announce we are PCI DSS compliant. This means we have strict policies in place to ensure any data processed with us is handled securely. Regular third party penetration tests are scheduled to run on our servers which check for vulnerabilities and make sure we keep our software up to date. You …

Reach Theatregoer Audience With Price-Beating Performance

With email opening rates in freefall Stannp.com is turning digital marketing for theatres on its head with direct mail campaigns that can cost less than the price of a postage stamp and achieve impressive response rates. According to Royal Mail statistics, more than 20 million adults take action as a result of the direct mail …

Direct Mail Marketing

Direct Mail Marketing is a way for companies to communicate with new and existing customers to increase sales.  The basic premise of direct mail marketing is that the cost of the exercise is paid for by the incremental increase in sales and extra profit achieved.  This is known as the “Return On Investment”.

Direct Mail Services

There are many different companies which offer direct mail services.   Stannp.com for example is a web to print mail house which enables companies to send out their direct mail all from a simple web site. 

Direct Mail Response Rates

You might be thinking of running a direct mail exercise and unsure about how to work out what sort of response rates you are likely to receive.  There are many variables when considering this but there are some good rules of thumb you can work to. 

What is a Franking Machine

A franking machine is a useful tool to any company looking to send out high volumes of mail.  They essentially print a stamp of the mail piece and save you money at the same time.  The cost saving a franking machine can deliver over the Royal Mail is roughly 20%.