Tag: design tips

Design Tips; The Golden Ratio

There is a lot of mythology (and some controversy) around The Golden Ratio, thanks at least in part to it featuring in films like The Da Vinci Code. Putting that aside, The Golden Ratio is a useful technique to apply to your mailings to produce a design that is pleasing to the eye (and therefore more …

How to Brief a Designer

One of the keys to a successful direct mail campaign is a strong creative design. Whether you have an in house design team, use an external creative agency, or are producing the design yourself, a succinct effective design brief helps ensure that the design produced fits the goals of your campaign. If you would like …

Using InDesign with Stannp

The team at Stannp like to help our customers wherever we can. We’ve recently had a number of queries about using Adobe InDesign with the Stannp platform, so we’ve produced this handy blog post as a reference to make life as easy as possible for our inDesign users. Design Tips If you need some tips …