Tag: marketing tips

Communicating In A Crisis

In these uncertain times having a clear strategy for your communications is essential. If you didn’t have a communications (comms) plan before, now is the time to get one; and if you do have one it definitely needs reviewing in light of the COVID-19 outbreak. These are our thoughts on how to adapt, survive and …

Design Tips; The Golden Ratio

There is a lot of mythology (and some controversy) around The Golden Ratio, thanks at least in part to it featuring in films like The Da Vinci Code. Putting that aside, The Golden Ratio is a useful technique to apply to your mailings to produce a design that is pleasing to the eye (and therefore more …

Rolling Mail Campaigns

Rolling Mail Campaigns, also known as Triggered Campaigns, are a great way to produce highly relevant, timely, automated mailings for your customers, prospects and interested contacts. Rolling Campaigns allow you to have pre-setup mailings on the Stannp system, that you can trigger from specific events or behaviours by your customers.  Rolling Campaigns help improve customer …