Here at Stannp.com we want to make it as easy as possible for our customers to create and manage their campaigns, and we know that it’s very easy to slip into industry jargon and abbreviations that can get in the way of easy understanding. As well as trying hard to reduce the number of technical […]
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Personalised direct mail is a great way to remind existing customers how wonderful your products and services are, and to introduce prospective customers to the fantastic things you do. There are loads of different ways you can use Stannp.com’s platform to gain business from both existing customers and prospects. We know that creating a campaign […]
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What is Zapier? Zapier lets you connect Stannp to 1,000+ other web services. Automated connections called Zaps, set up in minutes with no coding, can automate your day-to-day tasks and build workflows between apps that otherwise wouldn’t be possible. Each Zap has one app as the **Trigger**, where your information comes from and which causes […]
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Direct mail response rates took a tremendous leap in 2016 with a 5.3% response rate to house lists and 2.9% to prospect lists. These are the highest levels the DMA has tracked since 2003. For comparison, in 2015 the rates were 3.7% and 1.0% respectively. In 2010 it was 3.4% and 1.4%. Just like our […]
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With email opening rates in freefall Stannp.com is turning digital marketing for theatres on its head with direct mail campaigns that can cost less than the price of a postage stamp and achieve impressive response rates. According to Royal Mail statistics, more than 20 million adults take action as a result of the direct mail […]
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You may have heard of Zapier by now. It helps you easily connect web services so you don’t have to code API requests. Imagine you want to trigger sending a letter out using Stannp whenever you have a new customer register on your Magento online shop. With a few clicks Zapier can set that automated […]
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So let’s set the scene, you’re a digital advertiser. You have a strict ROI to hit, have multiple channels switched on and a boss cracking the whip and demanding that you increase sales. In your mix of channels you: Have hit the glass ceiling with PPC because the search volume is limited and the market […]
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